Tradition and passion: The history of the Grossrubatscher brothers’ wood carving workshop in Val Gardena
Val Gardena woodcarving is a centuries-old art form, deeply rooted in the history of the Val Gardena valley. As early as the beginning of the 19th century, Janmatie Moroder and his brother were trading in Val Gardena woodcarvings. In the 1980s, Raimund Grossrubatscher, the uncle of the Beniamino and Camillo Grossrubatscher brothers, began building a Val Gardena woodcarving workshop in Ortisei.
Ten years ago, inspired by his uncle Raimund, Beniamino Grossrubatscher and his brother Camillo Grossrubatscher, the current managing director, began expanding the trade in original Val Gardena wood carving products. Their goal was to bring the centuries-old tradition of wood carving into the digital world and make it accessible to a global audience with one vision: Living Tradition.
A tradition with history
The Val Gardena valley in South Tyrol has been known for its artistic wood carving for centuries. As early as the 17th century, locals began using wood carving as a source of income. Masterpieces such as artfully crafted nativity figures, sacred statues, and decorative elements soon made the region famous far beyond its borders.
The Grossrubatscher family proudly continues this tradition. Their online shop, Grödner Holzschnitzerei (Grödner Woodcarving), offers carved nativity figures, statues of saints, angels, putti, crosses, and much more. Quality, sustainability, and attention to detail are paramount.
The online shop: A window to Val Gardena art
The online shop www.groednerholzschnitzerei.at is far more than just a sales portal. It's a showcase for the beauty and diversity of Val Gardena woodcarving. Customers will find an impressive selection of nativity figures in various styles, including Baroque and Alpine figures – more on that here and here. For those who prefer modern interpretations, stylized figures are also available, as can be seen here .
The Grossrubatscher brothers are particularly proud of their natural pinewood figures, which illustrate the connection to nature and the craftsmanship tradition of the Val Gardena.
The future: Preserving tradition, promoting innovation
Today, the Grossrubatscher brothers' woodcarving workshop in Val Gardena uniquely combines traditional woodcarving with the possibilities of modern trade. They are committed to sustainability and quality, both in their selection of materials and in their collaboration with talented local carvers.
By introducing a blog on their website, the Grossrubatscher brothers want to share their knowledge and make the fascinating world of wood carving accessible to interested parties.
Special pieces with history
Whether artistic nativity figures, classic statues of saints, or detailed angels and putti – every piece offered in the online shop tells a story and bears the signature of Val Gardena art.
Learn more about the impressive history and exquisite products of the Grossrubatscher brothers in their online shop at www.groednerholzschnitzerei.at and be inspired by the unique craftsmanship of the Val Gardena!
